Wholesome Hens
Sound Space
Leave your competitors in the dust
Avoid stagnation and dilution
Working with us, you are less likely to experience the dilution of ideas that can occur in larger teams. The direct involvement of core team members throughout the project ensures that the original creative vision remains intact, resulting in designs that are cohesive, compelling, and on-point.
Benefits of working with us
Rapid execution
As a smaller design firm we work with tighter, more efficient project timelines. Our ability to execute projects quickly ensures that you can launch your initiative faster, maintaining momentum and seizing market opportunities without delays.
Structured project management
We use streamlined workflows and effective project management tools to keep tasks on track, ensuring timely delivery and minimising the risk of project delays or scope creep.
Focussed creative energy
Without the distractions and bureaucracy often found in larger agencies, we focus intensely on the creative process, producing innovative and impactful designs that serve your business with drive and purpose.
Selected work
Smashing brand identities delivered in rapid time.
Solid identity systems designed in four weeks. No fluff. No big agency fees.
Move fast and present your business with purpose and clarity.
But first
coffee
HypeFoundry is a design studio that delivers high quality brand identities for future-thinking enterprises.
We believe in transparency. That’s why we have developed our approach with total clarity and honesty. BrandRapid™ operates on a fixed-fee basis. No quibbles. No dramas. You’ll get a senior-level, dedicated designer who will lead you through the process, inspire project momentum and deliver a confident, purposeful identity that produces fantastic results for your business.
The remit of a BrandRapid™ project spans customer and competitor insights, customer profiling, brand differentiation and promise statement, a complete visual and verbal identity guide, the design of all printed materials, copy writing, image acquisition and website design.
With over twenty years of industry experience we are well versed in the creation of impactful and effective identity systems that turn ambitious businesses into respected brands. Our four-week approach ensures a vibrant and creative workflow, focussed energies and reduced client costs. We also reduce ambiguity, dilution of ideas and disrupted timelines by following our step-by-step BrandRapid™ formula.
How it works
Why HypeFoundry?
Darren Waterman, CEO
"I was looking for ease and HypeFoundry delivered exactly that.
A very intuitive way of working"
We initiate a client consultation where we gather important information about the business and its goals, its expectations and its challenges.
We then conduct market research and with you we develop a customer profile to outline the ideal customer and their behaviour patterns.
This stage develops the brand mission statement, purpose and vision. This will inform all decisions going forward, and we will refer back to this regularly.
We will define the brand differentiators - unique identifiers that sets you apart from your closest competitors.
And we will construct a brand personality and tone of voice that will ensure consistency across all brand communications, inspiring trust and consistency.
This is where the magic starts to happen. We create the logo, colour palettes, typography, layout styles, imagery and other supporting graphics.
We also develop the verbal style and translate the tone of voice into initial headlines and copy.
We build a comprehensive brand guidelines document containing rules for visual and verbal elements. A on-stop-shop for everything to do with presenting your new identity.
Designs for various applications are also provided at this stage. This includes the website - we establish content and imagery for the site, the design of the site, SEO and all the technical back-end bits required to launch the site.